NBA Star Holds Social Media “Fan Appreciation Week”

It wasn’t a season he expected. After undergoing ankle surgery last May, Golden State’s Stephen Curry planned to help the Warriors make a playoff run in 2011-’12. But the pesky ankle didn’t cooperate, limiting Curry’s season and Golden State’s postseason hopes.  Despite their disappointment, many Warriors fans supported Curry with hundreds of social media messages over the past few months. To thank those fans for their faith and patience, the point guard ran a “Fan Appreciation Week,” which coincided with the final week of the NBA’s regular season. Using his Twitter and Facebook pages, Curry held contests, chatted with fans and once again proved why he’s one of the NBA’s best at social media. DAY 1 Curry releases a video personally thanking fans and announcing the challenge for the first contest. Click the link below to watch Curry’s video: Share Let’s do a Fan Appreciation Week for the last 5 games Let’s do a Fan Appreciation Week for the last 5 games on Mobli site. See the world through other peoples eyes Mobli Within minutes, @jshaw_10 wins a pair of autographed shoes. Share @StephenCurry30 just took it 4/20/2012 https://pic.twitter.com/0lY2pdes Jonathon Shaw Fri, Apr 20 2012 16:02:26 ReplyRetweet Share “ @jshaw_10 gotta […]

6 Tips to Help Get The Best Out of Your Video Interviews

Sound makes a story. That’s something I preach with assertiveness when preparing a new class for its inaugural news package. It is just as vital in many aspects of video production. At Spiracle Media in Charlotte, we have spent hundreds of  hours interviewing people in both the athletic and business arenas. Creating a laid back environment is essential when looking for relaxed and useable answers. Here are some things to keep in mind as you head into your next interview. Pre-Planning Doing some homework is a must. There’s no need for extensive research, but you should have a general knowledge of the interviewee and subject matter slightly beyond the questions you’re asking. That general knowledge could take your interview to an alternate storyline that provides usable “bonus” sound. Share Talking Points Ahead of Time I wouldn’t share your questions word for word, but when possible, provide the interviewee with a general idea of what you hope to discuss. This will get them in a familiar state of mind as far as the material is concerned. It will also help alleviate any anxiety they might have. Ask Open-Ended Questions  Questions are critical. You need to make sure that you’re prefacing questions […]